The agreement that governs your use of the SrilankaBulkSMS platform.
These Terms of Service ("Terms") govern your access to and use of the SrilankaBulkSMS.com bulk SMS gateway service, operated by SBS Telecom Limited ("we", "us", "our"). By registering for an account or using our service, you agree to be bound by these Terms in full. If you do not agree, you must not use our service.
By accessing or using SrilankaBulkSMS.com (the "Service"), you confirm that you are at least 18 years of age, that you have the legal capacity to enter into binding contracts, and that you agree to comply with and be bound by these Terms of Service and all policies incorporated herein by reference, including the Acceptable Use Policy (Section 4) and the Privacy Policy.
If you are registering on behalf of a company or other legal entity, you represent and warrant that you have the authority to bind that entity to these Terms. In such cases, "you" refers to both you individually and to that entity.
We reserve the right to update or modify these Terms at any time. We will provide at least 14 days' notice of material changes by email and by posting a notice in the customer portal. Continued use of the Service after the effective date of any changes constitutes your acceptance of the updated Terms.
SrilankaBulkSMS.com provides a carrier-grade bulk SMS gateway service that enables registered users to send Short Message Service (SMS) messages to mobile phone numbers in Sri Lanka and internationally. The Service is operated by SBS Telecom Limited (UK) and delivered via direct Tier-1 interconnects with Sri Lanka mobile network operators including Dialog Axiata, Mobitel (Sri Lanka Telecom Mobitel), Airtel Lanka, and Hutch (Hutchison Telecommunications Lanka).
The Service includes access to a web-based customer portal, a REST API, SMPP gateway access (where applicable to your plan), contact management tools, campaign scheduling, delivery reporting, and customer support. Features available to you depend on your selected plan as described on our Pricing page.
International SMS capability is provided through the global network infrastructure of SBS Telecom Limited. Coverage, delivery rates, and pricing for international destinations are available in the portal and may change due to carrier policy changes outside our control. We will provide reasonable notice of any significant changes to international coverage or pricing.
To access the Service, you must register for an account by providing accurate, current, and complete information as requested during registration. You agree to promptly update your account information to keep it accurate, current, and complete throughout the term of your use of the Service.
You are responsible for maintaining the confidentiality of your account credentials, including your password and API keys. You must not share your credentials with any unauthorised third party. You are responsible for all activity that occurs under your account, whether or not you authorised it. If you suspect unauthorised access to your account, you must notify us immediately at support@srilankabulksms.com.
We reserve the right to verify your identity and business details before activating your account. We may request additional documentation including but not limited to business registration documents, proof of identity, or a sample of the messages you intend to send. Failure to provide satisfactory verification may result in account suspension or refusal of service.
One account per individual or business entity is permitted unless otherwise agreed in writing. We reserve the right to merge or close duplicate accounts at our discretion.
You agree to use the Service only for lawful purposes and in accordance with these Terms. The following activities are strictly prohibited and will result in immediate account suspension, permanent termination, and may be reported to law enforcement authorities:
We monitor traffic on our platform for compliance with this policy. Where we identify a violation, we may suspend or terminate your account immediately without notice and without refund of any remaining credits. We cooperate fully with law enforcement agencies and may share account information and message logs with relevant authorities in the event of suspected criminal activity.
You indemnify and hold SBS Telecom Limited, its directors, employees, and agents harmless from and against any claims, damages, fines, or liabilities arising from your violation of this Acceptable Use Policy or from any messages you send through our Service.
The Service operates on a prepaid credit model. You purchase SMS credits in advance, and credits are deducted from your balance as you send messages. All pricing is displayed in Sri Lankan Rupees (LKR) unless otherwise stated. Prices are inclusive of any applicable taxes where required by law.
Credit validity: Purchased credits are valid for 12 months from the date of purchase. Credits that remain unused after the expiry period are forfeited and no refund will be issued for expired credits. We will send reminder emails at 30 days and 7 days before credit expiry.
No refunds after 30 days: Credits purchased are generally non-refundable. Refund requests submitted within 30 days of purchase, where credits have not been used, may be considered at our sole discretion. After 30 days from purchase, no refunds will be issued for unused credits under any circumstances, except where required by applicable consumer law.
Pricing changes: We reserve the right to change credit prices at any time. Price changes will be communicated at least 14 days in advance via email. Existing purchased credits will remain at the rate at which they were purchased. New purchases after a price change will be at the updated rate.
Disputed charges: If you believe there is an error in your billing, you must notify us within 60 days of the charge by contacting billing@srilankabulksms.com. We will investigate and respond within 5 business days.
Access to the SrilankaBulkSMS REST API is provided as part of all account plans at no additional charge. By using the API you agree to abide by the rate limits, fair use guidelines, and technical specifications documented in the API reference available at the portal.
Rate limits: Default API rate limits are 60 requests per minute for standard accounts and 300 requests per minute for Business and Enterprise accounts. Exceeding these limits will result in HTTP 429 responses. Persistent rate limit violations may result in temporary API key suspension. Contact us to request a rate limit increase if your application requires higher throughput.
Fair use: You must not use the API in a way that disproportionately burdens our infrastructure or interferes with other customers' use of the Service. Automated testing, stress testing, or load testing of our API without prior written approval is prohibited.
API key security: You are responsible for the security of your API keys. Any activity performed using your API key is your responsibility, regardless of whether you authorised that activity. You must not embed API keys in publicly accessible source code, client-side JavaScript, or public repositories. Rotate compromised keys immediately from the portal.
We reserve the right to suspend or revoke API access if we detect behaviour that violates this policy, poses a security risk, or violates the Acceptable Use Policy in Section 4.
We target 99.9% platform uptime measured monthly, excluding scheduled maintenance windows and events outside our reasonable control. This equates to a maximum of approximately 44 minutes of unplanned downtime per calendar month.
Scheduled maintenance: We will provide at least 48 hours' notice via email and portal notice before any scheduled maintenance that is expected to cause service interruption. Scheduled maintenance is excluded from uptime calculations.
Delivery SLA: For messages sent to Sri Lanka networks on standard routes, we target delivery within 60 seconds for 95% of messages. OTP route messages target delivery within 5 seconds for 95% of messages. Delivery times are subject to the availability and performance of the recipient's mobile network operator, which is outside our direct control.
SLA credits: If we fail to meet the 99.9% uptime target in any calendar month, Business and Enterprise account holders may request a service credit equal to one day's average spend for each hour of excess downtime, up to a maximum of 10% of that month's spend. Credit requests must be submitted within 30 days of the incident.
Force majeure: We shall not be liable for any failure to meet our SLA targets to the extent that such failure is caused by events outside our reasonable control, including acts of God, natural disasters, telecommunications outages, carrier network failures, government actions, or cyber attacks.
The SrilankaBulkSMS.com website, portal, API, documentation, branding, trademarks, and all software and content therein are the exclusive intellectual property of SBS Telecom Limited or its licensors. All rights not expressly granted in these Terms are reserved.
We grant you a limited, non-exclusive, non-transferable, revocable licence to access and use the Service solely for your own internal business purposes in accordance with these Terms. You may not copy, reproduce, distribute, or create derivative works from any part of our platform without our prior written consent.
You retain full ownership of all content you submit to the Service, including message content and contact lists. You grant us a limited licence to process that content solely for the purpose of delivering your messages and providing the Service. We do not claim any ownership over your message content.
To the maximum extent permitted by applicable law, SBS Telecom Limited shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising out of or in connection with your use of the Service, including but not limited to loss of profits, loss of revenue, loss of data, business interruption, or reputational damage, even if we have been advised of the possibility of such damages.
Our total aggregate liability to you for any claim arising out of or related to these Terms or the Service shall not exceed the total amount you have paid to us in the three calendar months immediately preceding the event giving rise to the claim.
The Service is provided "as is" and "as available" without any warranty of any kind, express or implied, including but not limited to warranties of merchantability, fitness for a particular purpose, or non-infringement. We do not warrant that the Service will be error-free, uninterrupted, or that defects will be corrected.
Nothing in these Terms shall limit or exclude liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation, or any other liability that cannot be excluded by law.
These Terms of Service and any dispute or claim arising out of or in connection with them (including non-contractual disputes or claims) shall be governed by and construed in accordance with the laws of England and Wales.
The parties irrevocably agree that the courts of England and Wales shall have exclusive jurisdiction to settle any dispute or claim arising out of or in connection with these Terms. This does not affect your rights as a consumer to bring proceedings in your country of residence if applicable local law provides for such rights.
The Service is operated by SBS Telecom Limited, a company registered in England and Wales. Our registered address and company details are available at sbstelecom.co.uk.
If you have any questions about these Terms of Service, wish to exercise any of your rights, or need to contact us regarding the Service, please reach out through any of the following channels:
These Terms were last updated in March 2025 and supersede all previous versions. A version history is available on request.